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We treat the immune system like an emergency contact.

I started noticing how much attention it gets once something goes wrong, and how little we think about it the rest of the time.

A yellow phone with speed-dial buttons for the pediatrician and urgent care

When everything is fine, the advice gets pretty short.

  • Sleep.
  • Eat well.
  • Move your body.
  • Wash your hands.
  • Don’t let your kids lick trash cans.

Then wait.

Drawing of D’nae holding her child on an urgent-care bench at 2:14 AMA teddy bear in blue scrubs tucked in beside D’nae’s son in a hospital bed

I kept wondering about all the ordinary days in between.

Immunity is personal to me in another sense too.

In my own Korean story, resilience has always meant preparing and practicing before life asks for it.

K-beauty made that logic visible. Glass skin got the attention. Underneath it was maintenance, care practiced while things were already going well.

My best friend Vivian grew up in the nutraceutical industry and has the same exhausting character flaw I do.

D’nae and Vivian talking a problem through

Hard problems get personal with us.

Our conversations with scientists led us into trained immunity research and eventually to human research on yeast beta-glucan.

byMae grew from that same idea of care.

Care can belong to the ordinary days, too. The days when everything is going well. The days we’re busy living.

Those are the days we want more of.

D’nae’s signature
D’nae and Vivian standing together

Best friends building byMae together.

D’nae Kingsley-Cronan

Co-founder + co-CEO

D’nae spent more than two decades building consumer products, brands and businesses in tech. Now she applies that same product instinct to something people have to remember on an ordinary Tuesday morning.

Vivian Graubard

Co-founder + co-CEO

Vivian grew up in the nutraceutical industry, then spent years shaping health and family policy, including as a senior advisor across two White House administrations. Apparently one complicated system wasn’t enough.

Close to every batch

Our manufacturing partner brings 29 years of experience and operates a triple-certified facility.

We’re on site while every byMae batch runs. Every ingredient can be traced, and every batch is third-party tested.

  • 29 years of experience
  • Triple-certified
  • Traceable ingredients
  • Third-party tested

See what’s inside

Explore ingredients →

Read the science

Read the science →